Ricardo Roberts, Bien

Executive Producer

Ricardo was born in the Voz Andes Hospital in Quito, Ecuador. At the time, his American father was a Peace Corps volunteer, and his Ecuadorian mother was the director of an orphanage. In the early ’80s, the young family eventually made their way to Raleigh, NC, where they suddenly had to adapt to a new culture and new language. That move was the start of a fascination with culture and the role media plays in shaping it.

Before founding the motion design studio in Los Angeles with Hung, Ricardo was a Partner at Myriad Media, a production company in Raleigh + Vancouver. He has 20 years of experience collaborating with brands and agencies like IBM, McKinney, 72andSunny, Red Hat, Vans, The World Bank, and Sustainable Harvest International. He once traveled to rural Honduras to direct a documentary about slash-and-burn farming. On this trip, his gear got soaked by monsoon rains, leaving him with a pair of flip-flops instead of boots. During one outing in the rural foothills near the Guatemalan border, he came face to face with a Two-Step snake. If you’re bitten, you take two steps and die. Glad that didn’t happen.

Ricardo’s ultimate goal in life is simple—be a good dad. He has a beautiful, kind wife and two young children who keep him happy, down-to-earth, and full of life. Listening to music, eating healthy foods, watching Chef’s Table, and reading books like Good to Great and Shoe Dog are what keep him inspired and curious. He also loves traveling, mainly to South America. Favorite MC: Nas. Favorite Movie: City of God. Favorite Food: Ceviche. Favorite Cities: NYC + LA + Barcelona.

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