Understand Page Insights
Want to better understand your customers? With Facebook Page Insights, you're one click away from understanding who your customers are, how they interact with your page, and which posts drive the most engagement.
All Activities
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Taylor Graham, Shopify
Taylor helps brick & mortar businesses blur the lines between online and in-person commerce so they can become future-proof. She's a Product Marketer for Shopify Retail, working closely with the product teams to build innovative, easy-to-use solutions that help businesses...
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The Power of a Mission-Led Business, Hosted by Sheryl Sandberg with Jeff and Pam Blair
A clear brand purpose can build resiliency and help your business emerge stronger than ever. Facebook’s Sheryl Sandberg joins Jeff and Pam Blair, founders of Eyeseeme—an African-American children’s bookstore—for a lively discussion on how their...
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Training Classes
Free digital marketing classes that can help you grow your business on Facebook and Instagram
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Ita Reyes, Ita Yoga Studio
Carolyn Everson is Vice President, Global Business Group at Facebook, where she leads the company’s relationships with top marketers and agencies. Carolyn oversees a team of regional leaders and the teams focused on global partnerships, global agencies and Facebook’s Creative...
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Ricardo Roberts, Bien
Ricardo was born in the Voz Andes Hospital in Quito, Ecuador. At the time, his American father was a Peace Corps volunteer, and his Ecuadorian mother was the director of an orphanage. In the early ’80s, the young family eventually...
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Back to Better: Five Strategies to Boost Sales with Taylor Graham
In the past few months, small business retailers have experienced decades of change. If you own a physical store, an online business—or both—you’ve likely had to pivot quickly to keep your business going. In this session, discover 5 quick strategies...
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Unsung Heroes: Me & the Bees Lemonade
Often positive change happens because of the extraordinary effort of ordinary people. Here we hear the stories of visionary individuals who dared to move the world to a better place.
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Erik Day, Dell Technologies
Erik Day is the head of Dell Technologies Small Business division in North America, driving initiatives that support the company’s goals around helping entrepreneurs scale and prosper. Day has been at Dell Technologies for more than 20 years and has...
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Nada Stirratt, Facebook
Nada Stirratt is VP, North America at Facebook where she leads partnerships with the largest brands and agencies across both the US and Canada. Her team supports all of Facebook’s offerings including Instagram, Messenger, WhatsApp, and Marketplace.
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José Andrés, World Central Kitchen
Named one of Time’s “100 Most Influential People” in both 2012 and 2018 and awarded “Outstanding Chef” and "Humanitarian of the Year" by the James Beard Foundation, José Andrés is an internationally-recognized culinary innovator, author, educator, television personality, humanitarian, and...
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Build Your Audience Using Facebook Pixel
The Facebook pixel lets you measure, optimize and build advertising audiences that visit your website from Facebook, Instagram, Messenger or Audience Network ads. Learn how to setup and utilize the Facebook pixel on your business website.
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Find New Customers Using Instagram
Let's take the next step to grow your business on Instagram! Learn how to plan and measure your posts, communicate with your customers, and showcase your products and services on Instagram.
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Creative in Uncertain Times
Learn how changes in both the world and in people’s rapidly shifting behaviors and expectations can inform your marketing and help you create more culturally-relevant marketing and messages.
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Restaurants and Cafés: Appetite for Connection Hosted by Wenyun with Judy Sexton and Jinayla Bollman, Jorge Llapur, and Manuel Bucio
Learn how other restaurants and cafes are promoting their business and services and connecting with customers online. Judy Sexton and Jinayla Bollman of Bread Basket Café & Bakery, Jorge Llapur of Cuban Guys Restaurants, and Manuel Bucio of Razpachos...
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