Collaborative Ads
In this course, you’ll learn about the benefits of using Collaborative Ads for your brand. You’ll learn about the steps for installing and best practices.
Increase online sales
Get more value out of every minute and dollar you spend. Learn how to drive people to make online purchases.
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Design Creative to Drive Action
Learn how to create ads that get the response you are looking for. Using lightweight motion, you will learn how to integrate our research-supported creative practices to drive people to take action.
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Drive Sales on Marketplace
Facebook Marketplace is a shopping destination where people can buy, sell and discover new and used products. In these series of lessons, learn best practices for growing your business through Marketplace.
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Book More Business with Travel Ads
Use this lesson to learn how to create and deliver travel ads across the Facebook family of apps and services.
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Closing the deal with Conversions
Conversions is one of the most powerful ad objectives for driving business results. Learn how to use the variety of tools in the Conversions objective to drive people to take a valuable action, whether it's a purchase, playing a game,...
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Enhance Your Direct Response Campaigns with Audience Network
Learn how Audience Network can improve results for your direct response campaigns and help you reach your audience through native, interstitial, banner, and in-stream and rewarded video placements on third party mobile apps and websites.
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How to Drive Actions Online, in Stores, and in Mobile Apps
Learn how to create effective Facebook campaigns to help you drive conversions. We’ll share tips to help you plan the most effective campaign, including how to choose the right ad objective and target audience and how to best measure campaign...
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Offers: Attract, Convert, and Reward Customers
Use this lesson to learn: How offers work What information you can include in your offers. Best practices for creating appealing offers. How to create an offer from your business Page and then boost it. How to reach more people by...
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Turn Shoppers Into Buyers With Dynamic Ads
Dynamic ads help you create personalized, automatically generated ads based on the products people have viewed on your website or app. Use this lesson to learn about: The benefits of dynamic ads and best practices for converting shoppers into...
