Skip to main content
Learn new skills to build your brand or business

Measure ad performance

All Topics

Understand how your ads are helping your business reach its goals. Learn more about our measurement solutions.

2 results returned
  • Measuring Creative Effectiveness

    Good creative can significantly improve campaign results. Learn to use A/B and lift tests to optimize the effectiveness of your ad creative.

    • Path
    • Duration 15m
    • Rating 4.6
    • Intermediate
    • Award
  • Measurement Foundations

    In this series of lessons you'll learn about Facebook's measurement approach, the measurement journey, and first and third-party measurement solutions.

    • Path
    • Duration 15m
    • Rating 4.9
    • Beginner
    • Award