All Activities
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Communicate with your customers
Identify Messenger solutions that can help you create awareness and connect with customers.
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Mobile first fundamentals
Understand mobile behavior and improve mobile campaign performance.
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Where and how to place ads
Explore how to expand ad delivery from Facebook to Instagram, Audience Network and Messenger to reach more customers.
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Measure and optimize your Audience Network ad performance
Learn to use Monetization Manager to measure ad performance, improve results with data and optimize your bidding strategy.
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Create a quality app experience with ads
This lesson prepares you to integrate high-quality ads into your app.
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Configure and troubleshoot the Conversions API Gateway
This course prepares you to use the Conversions API Gateway, the self-service option that enables you to set up the Conversions API quickly without the need for dedicated developer resources. In this session, we explore the purpose, features and benefits...
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Commerce Messaging for Businesses
Conversational commerce is about connecting with people through chat by building effective conversational commerce campaigns and establishing a strong commerce presence on Facebook messaging platforms. This virtual training provides you with an overview of how to build a powerful...
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How to start conversations on Messenger
Discover the onsite and offsite entry points that people can use to connect with businesses on Messenger.
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Ad Delivery Optimization: Learning Phase
Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To log in, head to the top right corner and click on the 'Log In' button. Once logged in, review your profile...
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How to Create Instagram Reels
This lesson prepares you to plan and create a reel for your business.
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Create new ad accounts
In this lesson, we examine how to set up and manage ad accounts in Business Manager.
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Showcase and Manage Your Products and Services on WhatsApp
This lesson describes how to create a catalog for a conversational business.
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Determine the right type of integration
Learn how to select the right Conversions API integration option and implementation approach for an advertiser.
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5 best practices to generate client results
Impress clients with the latest recommendations and master campaign best practices by attending one of our live webinars. You’ll learn: The importance of a simplified account structure. How to unlock new opportunities with automation. New creative tactics to supercharge client...
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Reservation ad delivery
Learn how to set controls for delivery, optimization, budget, reach and frequency with reservation ad delivery.
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Build a Custom audience
This lesson explains how data sources, such as the Meta Pixel or the Facebook SDK, can help create custom audiences.
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Creative best practices for Reels ads
Discover the three essential steps for building Reels and how to speak the language of Reels through a range of creative best practices.
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Get Started With the Conversions API - Advertising API Developer
This workshop examines the purpose and benefits of the Conversions API and how to select an integration option and implementation approach for an advertiser.
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Community Standards and Monetization Eligibility Standards 2.0
Join our Public Content Policy team who will walk you through our Community Standards Policies and cases studies to help illustrate the types of content that are and are not allowed on our platform.
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Configure Conversions API Gateway
Learn how to configure the cloud environment, size the platform appropriately and set up the Conversions API Gateway. Also, learn how to connect a Conversions API Gateway instance with the Meta Pixel.
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