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Learn new skills to build your brand or business

Outline

Learn how to create your free online presence to connect with your customers on Facebook and Instagram.


Choose Where to Establish an Online Presence

Learn how to promote your business on the platforms where your customers spend their time. This lesson will prepare you to choose where you will connect with customers online.

  • How to establish an online business presence

  • How to create a free account to connect with customers

    • Create a business Page on Facebook
    • Create a business profile on Instagram


Create Free Social Media Accounts for Your Business

This lesson provides an overview of how to create social media accounts to promote your business, and establish your business online with Facebook and Instagram.

  • How to establish your business on Facebook or Instagram in three steps
    • Your business name and description
    • A profile photo (and a cover photo)
    • A clear idea about what action you want people to take when they visit your Page


Make the Most of Your Business Presence

Learn how to create a welcoming experience for your customers. This lesson will prepare you to choose where you will connect with customers online.

  • How to make the most of your business presence on Facebook or Instagram