Course Overview: Manage Facebook and Instagram Content with Creator Studio

This course prepares you to use Creator Studio to post, manage and measure content across your Facebook and Instagram accounts.

Get Started With Creator Studio

This lesson prepares you to use Creator Studio to create and manage your online presence on Facebook and Instagram.

What is Creator Studio?
Creator Studio features
- Streamline publishing
- Track your performance
- Manage interactions
Manage content across Facebook and Instagram
- Manage your Facebook content
- Manage your Instagram content
- How to Connect your Instagram account to Creator Studio
- Response to messages and comments from Creator Studio
Track content performance
- View performance
- Monitor views and video completion
- Understand viewer retention
- Learn about your audience
Audience insights
- View a breakdown of demographics
- See what your audience likes and what they watch

This lesson prepares you to engage and interact with your audience through Creator Studio.

Connect with your community
Publish and schedule content in Creator Studio
- Types of content you can post on Facebook from Creator Studio
How to create a post in Creator Studio
- How to upload and share content to Facebook Stories
- How to start a live broadcast from Creator Studio
Types of content you can post on Instagram from Creator Studio
- Feed posts
- IGTV
How to share posts to Instagram
How to share video
Schedule posts across platforms
- How to schedule a post on Facebook
- How to schedule a post on Instagram
Organize and upload videos in Creator Studio
- How to create a playlist
- How to create a series
Upload multiple videos at a time from Creator Studio
Use Creator Studio interact with your audience
- Share meaningful moments
- Engage with your audience in the moment
- Share your interests with your audience
- Manage messages and comments

This lesson helps you use the insights features in Creator Studio to determine how your content has performed on Facebook and Instagram.

See how your content has performed
Explore insights about your Facebook Page
See insights on your Page
- Overview
- Audience
How to access insights in Creator Studio
View metrics for your videos on Facebook
- Performance
- Loyalty
- Retention
View metrics for your videos on Facebook
- Performance
- Loyalty
- Retention
See how well your videos engage people
- 1-minute video views
- Minutes viewed
- 3-second video views
- Video engagement
- Net followers
Use insights to help improve video distribution
- What is a distribution score
- How to view your distribution scores
Test your videos
- How to set up a test
- Publish your test
- Considerations for your test
Tips to increase viewer retention
See how Facebook Stories perform
Explore insights for your Instagram account
View activity insights for your Instagram account
- Interactions
- Discovery
Learn about your audience on Instagram