Communicate with customers on WhatsApp overview

Learn how to use the WhatsApp Business app to bring your business online, create a digital shopfront and improve communication with your customers.

Use WhatsApp to connect with people

Learn how people around the world use WhatsApp to communicate and discuss how it can help your business.

• Multitask more efficiently with WhatsApp

• Use WhatsApp to communicate in different ways

  • Send text and voice messages
  • Make voice and video calls
  • Create group chats
  • Share photos, videos and 24-hour status updates
  • Send files
  • Shop

• Meet the WhatsApp Business app

  • Set up a business profile
  • Create a catalogue
  • Improve responsiveness
  • Be more organised

Establish a presence for your business on WhatsApp

Learn how to use the WhatsApp Business app to bring your business online and create a profile on the WhatsApp Business app.

• Bring your business onto WhatsApp

  • Create a business account to help show that your business is credible and set customer expectations.

• Download the app and verify your phone number

  • How to install the WhatsApp Business app for Android
  • How to install the WhatsApp Business app for iPhone

• Set up your business profile

  • Create your business profile
  • Add your business name
  • Choose a profile image
  • Complete all fields

Use WhatsApp Business tools to enhance communication with your customers

Learn about the WhatsApp Business tools that can help you stay organised and be more responsive with customers. Identify different WhatsApp Business app tools that can help manage customer communications.

• Improve customer communications with the WhatsApp Business app

  • How to use messaging tools on the WhatsApp Business app

• Stay organised and be more responsive with messaging tools

  • Greeting messages
  • Quick replies
  • Away messages

• Link to your Facebook Page

• Manage your business from a computer with WhatsApp Web and WhatsApp Desktop

Showcase and manage your products and services on WhatsApp

Learn how to use the WhatsApp Business app to set up and manage a catalogue to create a digital shopfront.

• Direct your customers to your products and services

  • How to use messaging tools on the WhatsApp Business app

• Create a catalogue

  • How to create a catalogue from your phone or desktop

• Manage catalogue inventory

  • How to hide items in your catalogue

• Shopping baskets

• Share a catalogue and start new conversations

  • How to share your catalogue