Selecting campaign objectives
Explore the campaign objectives in Meta Ads Manager and consider which conversion locations and performance goals are available for each objective.
Explore the campaign objectives in Meta Ads Manager and consider which conversion locations and performance goals are available for each objective.
Learn how to use template analytics to help gain insights for marketing automation, customer insights and revenue optimization.
Learn how to create and maintain a Page, build an audience and implement best practices for posting on Facebook.
The purpose of this workshop is to help advertisers map their business objectives to what is functionally possible with the Meta Conversions API Gateway for multiple accounts and determine their integration method. Content includes an overview of what the Conversions...
This training will cover how to use partnership ads to improve campaign performance. It covers the different types of partner content that can be used as partnership ads, as well as how to work with creators and build a partnership...
Learn where to find key metrics in Ads Manager and how to use them to analyze campaign results.
Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.
Learn how you can optimize your lead ads with instant forms campaigns with the Conversions API for CRM.
This training covers the AI tools within Meta Advantage+, including the end-to-end campaign solutions of Advantage+ sales, app and leads campaigns. You’ll also learn the tools in 5 categories of Advantage+ single-step solutions that use AI to automate parts of...
Learn how to leverage data-driven marketing solutions to enhance your campaign results. In this session we will discuss the Meta Pixel, Facebook SDK, Conversions API and Offline conversion solutions. Don't see any events here? Be sure to log into Blueprint...
See how other disruptors are taking their businesses to the next level.
Meet with the Meta Blueprint team to learn all about our Meta Certification program. Ask questions about our family of apps and services, topics in our certification exams and the process from start to finish during this session. Don't...
Persiapan Sertifikasi Meta adalah sesi pelatihan yang dipandu oleh instruktur dan dirancang untuk memberikan panduan kepada pengiklan tentang bagaimana teknologi Meta dapat dimasukkan ke dalam strategi media. Sesi ini mencakup pemahaman tentang cara merencanakan kampanye yang memenuhi tujuan dan sasaran...
Meta New Starter Onboarding session is a 2-day live webinar session built to onboard and educate you on how to navigate the advertising ecosystem across Meta’s family of apps and services. This training is relevant for individuals who are newly...
This session explores how to attract quality leads by optimizing your lead ads with instant forms campaigns with the Conversions API for CRM. We review the value of integrating your CRM with the Conversions API and go through each step...
Highlight the value of a strong pilot for WhatsApp for Business and guide clients on the steps and best practices for setup.
This training is intended for agencies and advertisers who know the importance of Meta Conversions API and Facebook SDK but want to more effectively map business goals to app events and communicate the installation process to app developers. Don't see...
Identify expansion opportunities for a client's WhatsApp for Business strategy by evaluating their current approach, defining new use cases, and presenting tailored solutions.
Learn to implement a Business Messaging strategy by identifying needs, selecting partners, and defining integration milestones.
Learn more about data usage and collection in the ads ecosystem.
Learn how to optimize ads that click to WhatsApp with the Meta Conversions API for messaging events.