All Activities : Learn new skills to build your brand or business

Rethinking Live Events in the Wake of COVID-19

Rating 4.5

Practice Test - Media Planning - B

Rating 4.8

Measure success and monetize a community

Learn ways you can measure your community's performance, make decisions based on insights and monetize to generate revenue.

Path
Duration 15m
Rating 4.8
Beginner
Credential

Generate leads across Meta technologies

Explore ways you can reach and encourage high-quality leads using lead generation tools across Meta technologies.

Path
Duration 25m
Rating 4.8
Intermediate

How to turn Instagram posts into ads

This course teaches you how to use your posts and stories as ads for your business on Instagram.

Path
Duration 16m
Rating 4.6
Beginner

Analyze your ad campaign results in Meta Ads Manager

Learn where to find key metrics in Ads Manager and how to use them to analyze campaign results.

Path
Duration 10m
Rating 4.8
Intermediate

Opportunity score: experimentally proven recommendations to help improve your campaign performance

Explore how to use opportunity score to improve your campaign performance.

Path
Duration 30m
Rating 4.8
Intermediate
Credential

Collaborate on creator selection and outreach

Explore how to apply a clear framework and use Instagram’s creator marketplace to source creators for always-on strategies.

Path
Duration 15m
Intermediate
Credential

Certifications

Facebook awards credentials to individuals who demonstrate advanced-level proficiency in various aspects of digital marketing with Facebook products.

Rating 4.8

Cross-border business: Maximize international sales with Meta

This training will cover proven best practices that can help maximize international sales across Meta technologies. You’ll discover guidance on how to compare destination markets, strategies for implementing cross-border ad campaigns and tactics for setting up operations that help offer...

Video
Rating 5.0

Get started with advertising on Facebook and Instagram

Learn about what ads on Facebook look like and how to use a Facebook business Page and Ads Manager to create ads.

Path
Duration 15m
Rating 4.9
Beginner
Credential

Practice Test - Digital Marketing Associate - D

Rating 4.7

Generate Business Leads With Meta Lead Ads

Explore how you can achieve lead generation across Meta technologies by using lead ads optimized for quality. This course provides guidance on how to create effective lead ads, which can help increase campaign performance and conversion rates. Don't see any...

Event

Improve your marketing strategy with marketing mix models

Discover the key characteristics of marketing mix models and learn how these models work.

Path
Duration 40m
Rating 4.7
Intermediate
Credential

Get started with product catalogs on Meta technologies

Learn how you can use Meta Commerce Manager to set up and manage catalogs, promote products and personalize ads for shoppers.

Path
Duration 30m
Rating 4.8
Intermediate
Credential

Optimize campaign performance with A/B Testing and Conversion Lift

Rating 5.0

Create for a Mobile World

Create content for a mobile world by using high-quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to people’s behavior and incorporate best practices when designing for mobile. Don't see any events here?...

Event
Rating 1.0

Engaging organically and effectively with your readers with The Guardian Nigeria and Deutsche Welle

Rating 5.0

Instagram Reels 101

Join the Instagram team for an interactive introduction to Reels where you'll be taken through the full suite of tools and endless creative possibilities.