This training is designed to help advertisers get the most out of Meta Business Messaging. It introduces Inbox in Meta Business Suite, explains how to set up and optimize ads that click to Messenger, and outlines how advertisers can...
This training will cover proven best practices that can help maximize international sales across Meta technologies. You’ll discover guidance on how to compare destination markets, strategies for implementing cross-border ad campaigns and tactics for setting up operations that help offer...
This training begins with an overview of omnichannel marketing strategies and the value of connecting omnichannel data, specifically offline events. We then explore how to share offline events with the Meta Conversions API and review implementation options. This training concludes...
Learn how you can use app events to improve your ads targeting, optimization and measurement.
This course helps you prepare and set up a catalog for Advantage+ Catalog Ads so you can show relevant items to the right people online. Don't see any events here? Be sure to log into Blueprint to access a variety...
This course provides context on the creator marketing landscape, an overview of Instagram’s creator marketplace and best practices for collaborating with creators.
Class is in session as fitness creator, Rebecca Louise, teaches a fun Facebook Video on Demand 101 crash course that covers how to create and monetize using Facebook VOD!
This training prepares advertisers to grow an app audience with Advantage+ app campaigns that use AI and automation. Explore recommendations for getting started, running successful app promotion campaigns and improving campaign performance. Don't see any events here? Be sure to...
Learn about partnership ads, creative diversification, and how strategic partnerships with creators can help advertisers achieve their business goals.
This course discusses how the Meta Conversions API can help you establish a more reliable data connection that leads to improved marketing campaign performance. Determine which integration option is best for your business and explore best practices for sharing...
Learn how to define business goals, select the correct ad objective and measure success in Meta Ads Manager.
Use the Meta Pixel and the Conversions API to gain insight into customer actions and optimize your advertising strategy.
This course explores how you can reach and nurture high-quality leads using lead generation tools across Meta technologies. This webinar is for advertisers who generate leads using Meta technologies. These advertisers should be familiar with how to create a campaign...
Learn how to set up and directly implement Meta Conversions API.
Learn how to use Meta Business Suite to manage your presence on both Facebook and Instagram, connect with customers, create ads and grow your business — all from one central location.
This course helps you set up and implement the pixel so you can collect intent at each stage of the purchase path and tailor your messaging to move people through the marketing funnel.
Learn how to select the best placements and apply mobile best practices.
Learn how to use Messenger to connect with customers in a personal way, increase sales and improve customer service.
Understand mobile behavior and improve mobile campaign performance.
This course helps you set up and implement custom conversions and troubleshoot the Meta Pixel so you can optimize your ads.
