Webinar learning objectives You didn't start running ads to spend hours pulling reports, troubleshooting account issues, or second-guessing campaign performance. But that's the reality for most advertisers: too much time in campaign management, not enough on what actually grows your...
Learn how to use ads that click to WhatsApp to help grow your business and reach new and current customers.
Are your holiday ads actually working, or are you just hoping? Learn when to use an A/B test versus a conversion lift test, how to set each one up, and how to read the results so you can confidently scale...
Learn how to use Meta Business Suite to manage your presence on both Facebook and Instagram, connect with customers, create ads and grow your business — all from one central location.
Learn how Meta Business Agent on Messenger and WhatsApp can help capture leads, increase sales and support customers around the clock.
Explore the value of a full-funnel marketing approach and consider advertising solutions offered across Meta technologies that clients can use at each stage of the marketing funnel.
Learn how data from the Meta Pixel, Conversions API and Facebook SDK can provide insights to reach people with relevant ads.
Learn how to create a budget for auction and reservation buying types.
Learn how to combine data from different sources, run tests and make recommendations with a test-and-learn approach.
Learn about privacy and data protection on Meta technologies, as well as how to create ads that adhere to Meta's ad policies.
Discover the best media practices that can help increase international sales on Meta technologies.
Discover how to create and use a business account on Instagram, identify how to set up your profile and explore key business account features.
Completion of this course is required to renew your Community Manager certification from Meta.
Certification Prep Business Marketing Strategy instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...
Webinar learning objectives This training explains how Collaborative Ads can close the gap between social media advertising and retail purchases. Discover the formats and strategies that optimize Collaborative Ads campaign performance. You’ll also learn how to create and measure a...
Grow your social media knowledge around Facebook and Instagram with our week-long Bootcamp for the Community News Project. The sessions will equip you with the knowledge and know-how to use our tools successfully to aid news-gathering, creation and promotion of...
Learn how to choose placements and set a budget and schedule for ad campaigns in Meta Ads Manager.
Learn how to implement best practices for ad creative in Meta Ads Manager.
This course prepares you to set up an Instagram business account and create a profile to get discovered and connect with customers.
Learn about the different ways you can troubleshoot errors and provide ongoing technical support with the WhatsApp Business Platform.
Learn how to create audiences in Meta Ads Manager and optimize reach and performance with Meta Advantage+.
Learn how to set up a campaign through the auction and reservation buying types in Meta Ads Manager.
