Webinar learning objectives This training provides an introduction to Meta Business Messaging for sellers, partners and business professionals. Learn how the WhatsApp Business Platform connects businesses with customers, explore the features and tools available for paid messaging, and see how...
Discover how to get started with the Reels ad placement to help improve your campaign performance.
Explore the available buying types and bid strategies for your campaigns.
Certification Prep Business Marketing Strategist instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...
Learn how you can optimize your lead ads with instant forms campaigns with the Conversions API for CRM.
Develop a successful WhatsApp messaging strategy for clients using the messaging journey framework.
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions API...
As people explore more channels, combining a variety of digital and physical touchpoints, and gain more control over the information they choose to share, the strategies you’ve used to reach your target audiences may need to be updated to deliver...
Webinar learning objectives Build confidence in your app measurement and attribution strategy across iOS and Android. This training is designed for experienced advertisers who want to deepen their understanding of measurement frameworks, improve attribution accuracy and use data-driven strategies to...
Use high-quality creative in your mobile marketing campaigns to develop content for a mobile world. This lesson explores how you can incorporate best practices and develop content that aligns to user behavior when you design for mobile.
Develop creative advertising strategies on Facebook, Instagram and Messenger for brands with these three creative topics:1. Create for a Mobile World2. Creative brief development3. Measure the impact of your ad creative
Learn how to use Messenger to connect with customers in a personal way, increase sales and improve customer service.
Prove your marketing skills and get Meta Certified.
Highlight the value of a strong pilot for WhatsApp for Business and guide clients on the steps and best practices for setup.
Using five levers (Objective, Targeting, Bidding, Optimization and Format) to engage existing and new audiences in order to drive subscribers.
